SEO System/Diagnostics and Fixes/Diagnosing Drops: Query vs Page vs Technical
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Diagnosing Drops: Query vs Page vs Technical

Isolate the cause of ranking or traffic drops.

When traffic drops, the first question is: is this a query-level change, a page-level problem, or a site-wide technical issue? Each has different causes and fixes.

This content covers the detailed mechanics, real-world applications, common mistakes to avoid, and step-by-step implementation guidance. Each section includes practical checklists and references to related pages in the SEO System.

The content is structured around five key areas: understanding why this matters, seeing the real-world version, avoiding common mistakes, applying it inside UpSearch, and working through a practical checklist.

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