How UpSearch Works
UpSearch is a complete SEO system built to turn real signals into clear actions.
AI Analyst
Your SEO teammate, grounded in your real data
This is the chat you actually want for SEO. Ask questions like you're talking to a strategist, and UpSearch answers using verified evidence from your Search Console, GA4, live crawl, and SERP signals.
- Ask anything in plain English and get specific, evidence-backed answers
- Get clear priorities with what to fix first and why
- If something can't be verified, it tells you what's missing instead of guessing
A calm, controlled AI chat built to move SEO work forward.
Built-in intelligence that runs without you.
SEO Check Engine
UpSearch runs a library of rule-based SEO checks across your site. No opinions, no vague “AI audits” — just clear findings based on what your pages actually show.
Checks run in three depths:
- Core — meta, headings, schema, robots
- Extended — performance, content quality, deeper signals
- Deep — advanced technical and crawl coverage
If the page changes, the result changes. Nothing is made up.
Smart Guardrails
Not every warning deserves your attention. UpSearch understands expected patterns and filters them so you don't get spammed with noise.
Examples:
- Cart and checkout pages are treated intentionally
- System paths (login, account, admin) are handled separately
- Crawl-budget signals on system pages are downgraded to informational
Fewer false alarms. Cleaner priorities.
SEO Opportunities
Findings are ranked by severity and impact, then shown in the order that makes sense — so you know what to fix first.
- High-impact issues surfaced first by default
- Low-value noise stays hidden unless you choose to see it
- Quick labels make scanning fast
- Turn any finding into a task in one click
No wall of warnings. Just a focused action list.
Monthly Monitoring Emails
UpSearch runs a monthly scan and sends you a clear email, so the system keeps working even when you're busy.
Two modes:
- Actions — your top priorities with severity and direct links
- All-clear — calm confirmation when nothing needs attention
The update comes to you, on schedule.
Dashboard
Your SEO command center — one view of performance and outcomes.
See Search Console and GA4 stitched together in a single view: clicks, impressions, position, sessions, and conversions, plus the Search to Revenue Pipeline that shows what's happening before and after the click.
- Live KPIs with trends and period comparisons
- GSC + GA4 connected status and date range controls
- Signature pipeline view: visibility → traffic → engagement → conversions
From insight to action.
No-Wipe Data Protection
When UpSearch rescans your site, it doesn't erase what you've already found. Results are saved safely so you don't lose important history just because a scan didn't cover everything.
- Dedupe results by issue and URL
- Keep findings from sources not included in the latest scan
- Track scan coverage so you know what was checked
Rescans add clarity. They don't wipe your work.
Zero-Hallucination AI Contract
When UpSearch uses AI (chat, reports, or outreach), it runs under strict rules: no invented pages, no made-up metrics, no pretend confidence.
- Outputs are validated before you see them
- Invented URLs, numbers, and claims are rejected
- If validation fails, a safe fallback replaces it
- Every claim must trace back to provided evidence
AI is a tool, not a source of truth. We treat it that way.
Action Center
UpSearch doesn't stop at analysis. The Action Center turns findings into a clear workflow so fixes actually get shipped.
- Track what needs fixing
- Move work through simple stages
- Keep priorities visible
- Close the loop between insight and execution
SEO only works when it gets done. This is how you do it.
Content Studio
Content Studio is where strategy becomes output. Generate, refine, and save content that's aligned with your real keyword and performance signals.
- Generate structured SEO articles
- Save drafts and iterate quickly
- Improve content using evidence, not vibes
- Align new pages with real opportunities
Content creation should be connected to performance. This keeps it connected.
SEO Agents
UpSearch includes a focused set of specialist agents for the jobs you run every week. Each one is built to do one task well, using your real site context.
- Keyword Intelligence
- Content Health
- Competitor Intelligence
- Rank Tracking
- Backlink Opportunities
Specialists beat generic prompts. You get repeatable outputs you can trust.
Toolkits
When you want a structured deep dive, use the built-in toolkits. These aren't chat threads — they're guided analyses with clear outputs.
- AI Visibility Toolkit
- Site Health Audit
- Trust and Authority Audit
Run them when you need a full picture, not a quick answer.
Evidence System
UpSearch is evidence-led by design. Every answer and recommendation follows a ranked source model so the strongest data wins.
- Search Console performance signals
- GA4 behavior signals
- Live crawl of your pages
- SERP discovery
- Inference only when necessary
That's how you get fewer guesses and better decisions.
Plans Built for Real Usage
UpSearch is a working system, not unlimited chat. Credits are only used when you ask it to do work.
Credits power:
- AI chat messages
- Premade reports
- Tool actions
- Content generation
Monitoring scans and dashboard viewing are included.